Let’s get this summer popping with Mionetto Prosecco! The best Prosecco in the world comes from the Conegliano Valdobbiadene area of Veneto in northern Italy, and Mionetto is produced in this glorious  region. Founded in 1887 by Francesco Mionetto in the small village of Valdobbiadene, Mionetto has an established reputation for quality, tradition and innovation.  The best news for brand fans is that Mionetto has added two new Proseccos to their lineup which are quickly becoming the hottest Hamptons trend for Summer 2021: Prosecco DOC Organic and Prosecco Rosé. 

In the heart of the Prosecco region, Mionetto produces exceptional wines with consistent national and international acclaim. Throughout Northeast Italy’s Prosecco region, from the Veneto to neighboring Friuli, it is readily acknowledged that Mionetto has been the driving force behind the fast-growing Prosecco wine category. The Mionetto story of global success draws on a blend of tradition and heritage, combined with carefully implemented innovation and sense of adventure. Thanks to Mionetto’s vision and hard work, Prosecco is enjoyed around the world today.

Prosecco hallmarks are freshness, lightness, delicacy and youth, with easy-to-love, fruity and floral flavors, rather than the “biscuity,” yeasty notes often found in Champagne. Sergio Mionetto, grandson of Mionetto’s founder, was the first to introduce the Charmat technique to the area in the years after WWII. Until then, Prosecco was made using ‘la méthode champenoise’ (secondary fermentation in bottles). Unlike Champagne’s Chardonnay, Pinot Meunier or Pinot Noir, the delicate Glera grape lacked improvement with bottle aging, and rapidly lost quality within a few months. The Charmat method, by contrast, is ideal for extending the wine’s appealing freshness and fruit.

Absolute freshness is a mantra at Mionetto, and it speaks volumes that Mionetto is the only Prosecco producer to bottle when an order comes in and not a moment sooner. While Prosecco wine is typically produced in a “brut” (dry) style, its fresh and fruity character makes it seem a bit sweeter than it actually is. “Extra brut” styles, incorporating higher levels of residual sugar, are quite popular, however.

Prosecco wine is made from the Glera grape, which was formerly and confusingly called Prosecco, these wines are notable for pleasant flavors of peach, pear, melon, green apple, and honeysuckle. Lower pressure during the carbonation process (also called the tank method) means that the bubbles are lighter and frothier than in Champagne or other traditional method sparkling wine, and less persistent. Prosecco is also a great choice to blend with orange juice for mimosas for a classic brunch beverage.

THE ORGANIC PROSECCO

Mionetto Prosecco DOC Organic is made from grapes cultivated without usage of chemical product nor synthetic fertilizers, it’s produced from a vinification kept separate from other processes. A sparkling Prosecco with a persistent perlage, it merges delicate fragrances of acacia blossoms and strong tastes of golden apple, pineapple and orange.

The Mionetto Organic Prosecco Extra Dry is a bright yellow in appearance. Delicate notes of elderflower and green apple aromas. An explosion of green apple on the palate with a refreshing crispness from the delicate bubbles. Enjoy this wine as an aperitif or during a meal, with Gorgonzola with dates or figs, Prosciutto with melon.

 

THE NEW ROSE

Mionetto, the world’s favorite Prosecco, is thrilled to be at the forefront with the launch of Prosecco Rosé. As you may know, this is one of the first Prosecco Rosés to ever hit the US market following the approval of Prosecco Rosé DOC production by the Prosecco DOC Consortium in May 2020. With continued growth in both the Prosecco and Rosé categories, this new offering has something for everyone and now bubbly lovers, longtime Prosecco loyalists, and rosé devotees can rejoice. With both Prosecco and Rosé in the name, a brand-new category has emerged.

The new Prosecco Rosé is incredibly unique, using a new blend of Glera (the Prosecco grape) and Pinot Nero. The Glera offers lightness and elegance along with minerality and citrus flavors combined with the Pinot Nero body, which offers structure and flavors of cherries and strawberry. Mionetto Prosecco Rosé DOC retails for $15, and is available nationwide. In the Hamptons you can always find both the Organic and Rosé at Sag Harbor Liquors, 52 Main Street, Sag Harbor.

In January 2021, upwards of 50 million bottles of 2020 Prosecco DOC Rosé vintage were produced for distribution worldwide. This exciting new category has emerged with the sparkling Rosé category now worth $265mm, up 36% over last year. The Prosecco category as a whole is up 28%, despite the global pandemic and a notably challenging year. Retailers are reporting that Prosecco and sparkling Rosé are the two top dollar velocities having the fastest turn on shelves (Nielsen L52 12/20).

CEO of Freixenet Mionetto USA, Enore Ceola, has been a longtime Prosecco Rosé proponent. Often credited with introducing the U.S. not only to Mionetto but to the Prosecco category itself in 1997, Ceola has worked tirelessly over the years with the Prosecco Consortium to bring his vision to life. In 2019, Le Colline del Prosecco (Prosecco hills) di Conegliano e Valdobbiadene became a UNESCO World Heritage Site, in large part due to the region’s role in the production of Prosecco.

Images Courtesy Mionetto Prosecco USA.

— Compiled by Emmy Sammons