What can be better than a sunny Hamptons day packed with a party, shopping, sipping rose with girlfriends, and supporting a great cause? On June 26th, Serena Dugan & Lily Kanter hosted a private fundraising shopping event to benefit Baby Buggy at their new store in Wainscott, along with Hamptons hosts: Jessica Seinfeld, Candice Postel, Marcie Pantzer, and Kelly Behun Sugarman.

Baby Buggy is a non-profit organization founded by Jessica Seinfeld to provide families in need with new and gently used essentials, “from cribs and strollers to clothing and bottles” for infants and children up to age 12.   Fifty-percent of the sales from the shopping party went directly to help the cause.

Serena & Lily is one of our favorite lifestyle and home décor companies, so we were thrilled to hear that they finally opened their first-ever retail store in Wainscott. The design duo share a passion for sophisticated and unique design, as well as giving back.  Their company has evolved into a full lifestyle brand which offers: bedding, furniture, rugs, windows, lighting, décor, gifts, bath, outdoor, paint, and fabric by the yard ~ all so perfect for a Hamptons home!

Jessica shares, “Baby Buggy is honored to partner with Serena & Lily and is grateful for their support of our work.  The money raised provides tremendous help to the families we assist.”

Don’t miss the ONLINE shopping event at serenaandlily.com where 50% of your purchase will go directly to Baby Buggy if you use the code BABYBUGGY50.

Check out the five best selling Serena & Lily items from the event:

For more information about Baby Buggy and Jessica Seinfeld’s cause visit babybuggy.org

For more information about Serena & Lily visit serenaandlily.com or visit the store at: Serena & Lily Beach Market, 322 Montauk Highway Wainscott