Gucci has revealed that Gucci Lido will come to life at the Gucci East Hampton boutique this summer. From sophisticated swimwear to exclusive East Hampton bags, the store will showcase a fresh ambiance, inspired by the enchanting allure of coastal living. KDHamptons has more exciting details below…

Drawing inspiration from the charming beach clubs or ‘lidos’ that adorn Italy’s storied coastlines, the new Gucci Lido collection, by Creative Director Sabato De Sarno, reflects the spirit of summer, embracing the spontaneity, vibrancy, and joy synonymous with this time of year.

As of May 1st, Gucci’s East Hampton boutique has been transformed into a haven of seaside sophistication reminiscent of sun-kissed days by the shore. A blue canopy, embellished with the iconic GG monogram, will greet visitors into the world of Gucci Lido, along with classic armchairs and umbrellas placed throughout. The East Hampton storefront is radiating the laid-back elegance of a coastal getaway.

In celebration of the boutique transformation, a series of Jackie, Bamboo 1947, and Diana bags in light blue will be available exclusively at Gucci East Hampton; pictured below…

You can shop the new Gucci Lido collection in store at 7 Newtown Ln, East Hampton, NY 11937.

You can shop all Gucci online HERE.

Written by Nicole Vawter

Images: Gucci