SUNFLOW: The New Kid On The Shopping Block In East Hampton


Have you heard about the opening of SUNFLOW‘s East Hampton Pop-Up at 55 Main Street Cove? The direct-to-consumer brand launched in May 2020 with an innovative collection of sun chairs and accessories that transform and elevate the outdoor experience.

The SUNFLOW East Hampton pop-up brings the spirit of the beach inside with hand painted murals and custom crafted palm trees exploding with color. Designed by Leslie Hsu, co-founder of SUNFLOW, all of the fixtures are custom made and were distressed treated to mimic a real boardwalk while showcasing the brand’s introductory collection inclusive of their hero product – the patented Sunrise Chair crafted with recycled and water-resistant marine materials, in addition to their Sun Shade which is made with UPF 50+ fabric that protects against 98% of the sun’s harmful UV Rays. 
Here’s a breakdown of the brand’s top selling products: 
  • Sunrise Chair, $198
  • Sun Shade, $48
  • Integrated Beach Towel, $35
  • Bikini Bag, $28
  • Adjustable Drink Holder, $25
  • Dry Bag, $25